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The Latest Trends in Natural Skin Care

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Time to read 4 min

In the age of natural beauty, natural skincare has become a real trend. Consumers are increasingly conscious of the composition of the products they use on their skin, and are turning to more natural and eco-friendly options. In this article, we explore the latest trends in natural skincare, to help you take care of your skin in a healthy and conscious way. Natural ingredients, such as coconut oil, aloe vera and plant extracts, but also so-called exotic ingredients, have become the new darlings of skincare lovers. Their soothing, hydrating and purifying properties make them invaluable allies for keeping skin glowing and healthy. In addition, many emerging brands now offer organic and ethical products, respecting the environment and animals. Discover how to incorporate these trends into your skincare routine and let yourself be seduced by the benefits of natural products. Follow us to learn about the latest innovations in skincare and take a more conscious approach to your beauty.

What exactly is natural skin care?

It is important to define this notion of "natural care", since several products on the market claim to be, but in reality, they are full of chemical ingredients that are far from being natural. A natural skin care product is a product formulated mainly from ingredients derived from natural sources, such as plants, minerals, or substances of biological origin. These products avoid the use of synthetic compounds, such as parabens, sulfates, or phthalates, which can be irritating or harmful to the skin. Natural care focuses on active ingredients, such as vegetable oils, plant extracts, and essential oils, known for their therapeutic benefits. The products we offer at La Sultana Savonnerie correspond to these criteria and our customers choose them for their gentle approach, respectful of the skin and the environment , while meeting the needs of beauty and well-being .

What are the trends in natural skin care?

Solid, multi-purpose skin care: a must!

Solid skincare products, such as bar cleansers and balms, continue to grow in popularity. Shampoo bars are particularly popular and are very travel-friendly (bye bye liquid limitations!!) . Not only are they more sustainable, they are also more convenient for consumers looking to reduce their environmental footprint. Solid skincare eliminates the need for plastic containers and is often formulated with natural ingredients, meeting the growing demand for eco-friendly products.


This return to basics, combined with innovative formulations, allows solid care to establish itself as serious alternatives to traditional products. Not only do they generate less waste, but they also offer a greater concentration of active ingredients , which makes them particularly effective.


Versatility is also becoming a priority in skincare routines. Consumers are looking for products that can perform multiple functions at once, such as cleansers that hydrate or serums that provide anti-aging benefits while treating blemishes.Our Eve Whipped Shea Butter is a perfect example. This butter can be applied to the body as a moisturizer or to the hair as a pre-shampoo treatment. This simplifies the skincare routine while saving time and money. This minimalist approach to skincare fits perfectly with today’s quest for simplicity and sustainability, where less is often more. By choosing multi-use products, consumers can reduce the number of products in their routine while maximizing the benefits for their skin. These innovations are part of a global movement towards more conscious beauty , where effectiveness, sustainability, and simplicity are the watchwords.

Exotic ingredients in skin care: a major trend

Brands are innovating by integrating exotic and rare ingredients into their formulations, such as marine algae, adaptogenic mushrooms, or plants from specific regions of the world. These ingredients are valued for their unique properties, such as fighting oxidative stress, improving skin elasticity, or protecting against environmental aggressions.

What is an exotic ingredient?

Exotic ingredients are becoming increasingly popular in the skin care industry because they offer unique properties that meet the growing demand for effective, natural and environmentally friendly products. Here are some examples of these exotic ingredients and their benefits:

  • Prickly Pear Oil (Opuntia Ficus Indica)
    Extracted from the seeds of the prickly pear cactus, this oil is rich in essential fatty acids and vitamin E. It is known for its moisturizing, regenerating and anti-aging properties, making it a valuable ingredient for skin care, especially for mature or dry skin.

  • Tamanu oil (Calophyllum Inophyllum)
    Native to tropical regions, this oil is renowned for its healing and anti-inflammatory properties. It is often used to treat scars, burns, and skin conditions such as acne or eczema.

  • Immortelle Oil (Helichrysum Italicum)
    Immortelle is a Mediterranean herb known for its powerful antioxidant and anti-inflammatory properties. Immortelle essential oil is often used in anti-aging products to improve skin elasticity and reduce the appearance of wrinkles and scars.

  • Adaptogenic mushroom extracts (e.g., reishi and chaga)
    Adaptogenic mushrooms, such as those sold at La Maison Jacynthe , are exotic ingredients that are gaining popularity for their effects on skin and overall well-being. They are known to improve the skin's resilience to stress, strengthen the skin barrier, and provide deep hydration.

  • Cranberry Berry Oil (Vaccinium Macrocarpon)
    This oil is rich in antioxidants and omega fatty acids, making it an excellent choice for nourishing the skin and protecting it from environmental aggressors. It is particularly useful for sensitive skin and for preventing skin aging.

  • Seaweed extracts
    Seaweeds, such as spirulina or kelp, are rich in minerals, vitamins and antioxidants. They are often used for their moisturizing, detoxifying and anti-aging properties. Seaweed also helps strengthen the skin barrier and improve skin texture. Our Blanche exfoliating mask is made with seaweed extracts.